How we created the solution that helped Acer expand its sales numbers and performance.

Acer is a Taiwanese information technology company founded in 1976. Dedicated to research, design, support, and marketing of displays, projectors, servers, tablets, and smartphones, the company also holds the title of being the world's third-largest computer manufacturer.

The main challenge was migrating from an alternative technology to VTEX IO to enhance brand performance and sales figures. With extensive website customization, the goal was to increase sales relevance as a more flexible technology was implemented.

The transition from VTEX CMS to IO included customizing site banners. Enhancements like personalized guided purchasing, flash sales, and product purchase options received new layouts. Additionally, technical information pages were fully customized with icons.

Components with product comparison, flash sale customization, and guided purchasing were enhanced to improve user experience during navigation.